THE STATE OF LOCATION-BASED VR 2026
The largest consumer study in location-based VR is live!
Thousands of guests across three regions. The largest independent study in location-based VR is out, covering demand, pricing, barriers and what today's guests expect. A 10-minute, data-led read if you're in the LBE business.
Get the insights you need to stay ahead with this guide.
Explore:
📈 Demand: how VR stacks up against every other attraction💵 Pricing: what guests will pay, and which audiences pay the most
🚧 Barriers: what stops guests booking, and how to fix it
📍 Discovery: where guests find you, including the rise of AI