Frequently Asked Questions
Your questions answered. Learn if this out of this world opportunity is right for you.
Getting Started
Learn how to make Zero Latency your reality.
OWNING A ZERO LATENCY
How do I start my own Zero Latency VR franchise?
Great to hear! Zero Latency offers a flexible licensing model (not a traditional franchise), allowing you to run a standalone VR venue or add it to a mixed-use entertainment site. As a partner, you join a global network of entrepreneurs with access to proven systems, support, and a trusted brand.
Contact our Venue Development team to start your journey today.
What does a Zero Latency VR franchise cost?
Costs vary depending on location and setup. Pricing for a 6-player Zero Latency system starts at $150,000 USD.
What VR gaming systems and equipment are included?
Zero Latency’s next-gen system—co-developed with HTC—comes fully pre-configured for seamless, plug-and-play installation. It includes everything you need to launch and operate a high-performance, free-roam VR attraction:
Hardware
- Custom HTC Vive Focus headsets with 5K resolution and 3D spatial audio
- Lightweight, trackable controllers
- Full server infrastructure for smooth operation
Software
- Access to Zero Latency’s full content library, including all current games and future releases
- Integration with our global website and booking platform
- Continuous system upgrades to stay on the cutting edge
Resources
- License to operate under the Zero Latency brand
- Marketing playbooks, branded assets, and campaign support
- Comprehensive training on system operations and venue management
- Access to a business management portal for ordering equipment and tracking performance
Ongoing Support
- Dedicated onboarding from our HQ team
- 24/7 ticket-based support
- Regular data insights and performance reporting to help you optimize operations
Are there ongoing fees or royalties?
Yes. As a licensee, you’ll choose from flexible, transparent ongoing investment options:
- 16% revenue share of ticket sales
- Pay-per-play
- Fixed monthly fee for unlimited plays
This investment support ongoing development, new content, system upgrades, and 24/7 technical support.
How much space do I need for a Zero Latency VR arcade?
- 6-player arena: 98 m² (1,055 sq ft)
- 8-player arena: 128 m² (1,378 sq ft)
In addition to the arena, you’ll need space for the following key areas to ensure smooth operation and an exceptional guest experience:
Server Room
- Houses the streaming servers for the PCVR system
- Should be close to the arena and well-ventilated
- Requires approx. 2.5–3.5 m² (26–38 sq ft)
Game Master Station
- For easy session management, monitoring and control
Equipment Storage
- Wall-mounted, powered stations for headsets and controllers between games
Briefing Area
- Space for safety videos and group preparation
- Should comfortably accommodate a full player group
Reception & Lobby
- Guest check-in area with lockers, tablets, and a welcoming atmosphere
Spectator Area
- Includes screens displaying live gameplay, leaderboards, and promotional content
Our team can help you plan an optimal layout tailored to your venue.
What training and support do you provide?
We provide comprehensive onboarding and training to set you up for success from day one. This includes:
- Operational training for your team on system setup, game flow, safety procedures, and venue management
- Marketing onboarding with access to proven launch playbooks, campaign guides, and an extensive asset library of branded content.
- Toolkits to support local marketing execution, including templates, digital assets, and best practices for attracting and retaining customers
- Continuous access to our 24/7 client services team for ongoing technical and operational support
From launch to long-term growth, we equip you with everything you need to run a high-performing free-roam VR venue.
Are financing options available to open a Zero Latency VR venue?
Financing options may be available depending on your region. Contact our team to discuss funding options.
What revenue can I expect from a Zero Latency attraction?
Revenue potential depends on several factors, including location, local demand, foot traffic, and how the venue is operated. That said, Zero Latency VR attractions have the potential to generate $1M+ in annual ticket sales revenue per arena.
Our immersive experiences, high replay value, and globally recognized content are designed to drive strong customer interest and repeat visitation.
Speak with our team to explore market insights and what’s achievable in your region.
Can I further monetize my Zero Latency attraction?
Yes—you absolutely can.
Thanks to Zero Latency's flexible license model, you have the freedom to tailor your space. Whether you want Zero Latency to be a standalone attraction or part of a multi-attraction entertainment center, there are several ways to unlock additional revenue:
Corporate Event Space
Host team-building sessions, private bookings, or product launches during weekdays—these can account for up to 40% of your revenue.
Birthday Party Room
Appeal to families with a dedicated party space, driving group bookings and weekend traffic.
Digital Signage
Use LED screens in high-footfall areas to capture attention, attract walk-ins, and promote offers or add-ons.
Food & Beverage
Add a bar, café, or snack station to increase guest spend per visit and encourage longer stays.
Arcade Games
Install a selection of arcade or casual games to extend dwell time and give guests more reasons to return.
Complementary Attractions
Boost visit duration and appeal by including axe throwing, escape rooms, or additional VR experiences—creating a full-day entertainment destination.
There are no extra fees or revenue shares paid to Zero Latency for adding concessions.
Can I customize the VR experiences at my venue?
The experiences themselves can’t be customized, as they’re premium, mind-blowing adventures crafted by our in-house experts and developed in partnership with top global IPs like Ubisoft. This ensures world-class quality, consistency, and performance across every Zero Latency site.
However, you can fully customize your venue design and guest experience. Speak with our team to explore your options.
Are territorial restrictions or exclusive rights available?
If exclusivity is something you're interested in, we recommend reaching out to our Venue Development Team to check if your preferred location is available and discuss how exclusivity works in your region.
We’re here to support you in building a successful venue—starting with the setup that best suits your market.
What marketing support do you offer?
We provide marketing toolkits, including campaign guides, playbooks, creative assets, and promotional support to help you attract customers with a consistent, high-impact brand experience.
How long does it take to launch a Zero Latency VR venue?
Launch timelines can be as short as a few weeks if your venue is already built and ready for installation. On average, most venues are up and running within 6 to 9 months, depending on factors like fit-out progress, local permits, and equipment delivery.
Our team will guide you through every step to ensure a smooth and efficient setup.
Are there requirements to become a Zero Latency licensee?
Zero Latency are on the lookout for motivated partners ready to launch and grow a world-class VR entertainment venue—meeting the rising demand for immersive experiences across the Americas, EMEA, and APAC.
To set you up for success, we recommend that you have:
- Sufficient financial capacity to support setup, launch, and ongoing operations
- A suitable venue, or access to one in a high-potential location
- Entrepreneurial drive and a passion for cutting-edge entertainment
- A deep understanding of your local market and audience
- Business management experience to ensure smooth day-to-day operations
- Or, an existing location-based entertainment center or leisure precinct looking to expand its offering
If that sounds like you, we’d love to connect and explore how we can bring Zero Latency to your city.
Can I open more than one Zero Latency venue?
Yes—absolutely. For the right partners, we offer multi-site license agreements, including options for regional or country-level master licenses.
Many of our most successful operators run multiple Zero Latency venues, leveraging their experience and infrastructure to scale quickly in high-demand markets.
If you're interested in expanding across multiple locations, contact our team to learn more.
Are there franchise opportunities near me?
We’re expanding rapidly to meet soaring global demand for premium free-roam VR experiences. Opportunities are available across the Americas, Europe, the Middle East, and Asia Pacific.
Contact our team to find out if there are open territories in your area.
I’m interested in owning my own VR Franchise from Zero Latency VR. How do I get started?
We love to hear it! By partnering with us, you'll be part of a community that shares your entrepreneurial drive and offers mutual support along the journey to prosperity.
Becoming a member of the Zero Latency family offers you a tried-and-true path to owning your own business! But this isn't just any business – it's a recognized brand equipped with all the essentials for your success.
Your first move is to fill out our application form.
How is the system installed?
We provide remote deployment support—guiding your team step-by-step through setup and configuration. It’s included in your license package.
ABOUT ZERO LATENCY
THE BUSINESS
WHAT IS ZERO LATENCY VR?
Zero Latency is the global leader in location-based, free-roam virtual reality entertainment, with over 120 venues in 25+ countries and more than 4.5 million immersive experiences delivered since 2015.
We transport groups into mind-bending, AAA-quality adventures powered by cutting-edge wireless technology and fully immersive multiplayer gameplay. Up to eight players can roam freely—no wires, no backpacks—just pure freedom to explore, strategize, and play together.
Our mission is simple: to blow minds. As thrill makers, we create unforgettable social experiences that connect people
Who founded Zero Latency?
Zero Latency was founded in Melbourne by three entrepreneurial friends—Tim Ruse (CEO), Scott Vandonkelaar (CTO), and Kyel Smith (COO)—who shared a bold vision to transform virtual reality into something social, physical, and unforgettable.
In 2015, they brought that dream to life by launching the world’s first free-roam VR venue. Today, they still lead the company, driving innovation and shaping the future of immersive entertainment from our global headquarters.
Who owns Zero Latency?
Zero Latency is proudly backed by Advent Partners, a top private equity firm in Australia, fueling our global expansion since 2021.
Where is Zero Latency VR located?
Zero Latency has 120+ venues worldwide across 6 continents and counting. You can view the locations that are open here. To find out where's next, reach out to our team.
What is the size of the location-based VR market?
The market is booming—expected to reach $24.3B by 2029 with a projected 27.3% CAGR (Source: Data Bridge Market Research, 2022).
The Experience
Do you make your own experiences?
Yes! Zero Latency has a dedicated development team at our Head Office in Melbourne, Australia, and we create all of our experiences in-house. In some instances, we partner with other development teams to deliver the best quality experience, e.g. Ubisoft with Far Cry VR: Dive Into Insanity, but even in those instances development primarily takes place at our Head Office.
How long does an experience last?
Zero Latency experiences last between 15-30 minutes, depending on the experience. We also offer bundles where you can play multiple games, and play for 45-60 minutes.
How does Zero Latency VR ensure customer safety?
At Zero Latency VR, player safety is a top priority. We’ve built multiple layers of protection into every experience, including:
- In-game safety systems that track player movement and provide real-time proximity alerts
- An integrated safety framework within the gameplay itself
- Live session monitoring by a trained team member at every venue
- A mandatory safety briefing before every session
These measures work together to ensure a safe, seamless, and enjoyable free-roam VR experience.
How often are new VR games released?
At Zero Latency, we deliver unforgettable VR experiences to thrill-seekers around the globe. Our focus is on creating premium, high-impact content that keeps players coming back for more. From AAA-caliber titles to original, homegrown adventures, our content library is constantly evolving to stay ahead of the curve.
With a steady rollout of brand-new experiences, innovative game modes, and enhancements to existing titles, we offer guests something fresh year-round. This ongoing innovation fuels both new and repeat visits to keep Zero Latency at the forefront of immersive entertainment.
Do you have a minimum age requirement for players?
Zero Latency offers a range of experiences tailored to different age groups and comfort levels.
Our recommended minimum age for our experiences is 13 years old. minimum age requirements may vary depending on the specific experience and local regulations.
Each site has the flexibility to set its own age policy in accordance with regional guidelines and safety standards.
What languages are supported?
Zero Latency is a global company, operating across 25+ countries in multiple languages. While English is the default language for all experiences, we work closely with our venue partners to support additional languages where possible—enhancing accessibility and the overall player experience.
To discuss specific language requirements, contact your Venue Development Manager.
How many people can play at once?
Zero Latency experiences are designed as thrilling, social multiplayer adventures, with up to 8 players immersed in the same experience at once. Players move freely through the space and work together to overcome challenges—making it perfect for friends, families, and team events.
Everyone shares the action in real time—no split screens, no waiting turns—just full freedom to explore, strategize, and play together in a truly immersive world.
How does the Zero Latency experience compare to other VR experiences?
Zero Latency is the global leader in premium free-roam VR, delivering mind-blowing, immersive, and social experiences unlike anything else on the market.
We set the standard with:
- Arena-scale free-roam VR that lets guests move naturally through massive physical spaces up to 200 square meters.
- AAA-quality game content, crafted in-house and in partnership with leading global IPs
- Best-in-class technology—no wires, no backpacks, just freedom and immersion
- A proven operational model backed by robust training, support, and global expertise
- A presence in 25+ countries with over 120 venues and millions of players thrilled worldwide
What is Free Roam VR?
Free Roam VR lets players physically walk and explore virtual worlds inside large-scale arenas—untethered, unrestricted, and completely wireless.
Unlike traditional VR, players can interact with each other and the virtual environment in real time, creating a deeply immersive, social experience. It’s like stepping inside a video game—no wires, no limits, just pure, mind-bending, adrenaline-pumping adventure.
How does location-based VR differ from at-home VR?
Location-based VR takes immersion to the next level, delivering a far more interactive, social, and physically engaging experience than any at-home setup can offer.
At Zero Latency, players are untethered—free to walk, run, and explore expansive, arena-scale environments up to 200m² in size. With advanced motion tracking and real-world spatial awareness, players can physically traverse kilometres of in-game terrain, creating a sense of presence that’s impossible to replicate at home.
What sets it apart:
- Deeper immersion through full-body, real-world movement in large-scale virtual environments
- Crystal-clear visuals with our latest 5K-resolution headsets, delivering image fidelity beyond what’s available to consumers
- Next-gen streaming with truly wireless WiFi 6E technology—no backpacks, no cables, no compromise
- Immersive 3D spatial audio that places you right at the center of the action
- Exclusive AAA-quality experiences, developed specifically for location-based VR
- Multiplayer freedom, with up to 8 players sharing the same space in real time
- A significantly lower chance of motion sickness, thanks to physical movement that’s fully synced with virtual actions
Zero Latency offers social immersive experiences designed for unforgettable group fun.
your questions answered
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Still got questions about Zero Latency or location based free roam VR experiences?
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